Back in the olden days, people have limited choices in the type of beer glass that they can choose, either glass or mug. Nowadays, creative designers and glass manufacturers come together as they created original glassware that can significantly transform the way drinkers enjoy their beer.
From the significance of the different types of unique beer glasses to the essence of the drinking glass options, this article will give you a walkthrough on the critical roles of glassware for drinkers as well as the beer market as a whole.
The Importance of Beer Glassware’s Evolution and Penetration in The Industry
Though beer drinking is an activity that existed since ancient times, it has never been as popular as now. From unique beer bottle opener to beer-themed T-shirts, beers have penetrated beyond its market. The beer industry is predicted to generate sales of an estimated $688 billion globally by the year 2020.
Indeed, the beer industry is a force to be reckoned with. Nevertheless, beyond the drink itself, the beer glassware industry has been correspondingly growing. Marketers were able to spot a profitable opportunity in the way different beers are presented, which is quite similar to the case of the novelty mug industry that keeps growing.
There are many unique beer glasses that have distinct shapes, materials, and sizes. The unique characteristics of the glassware are affecting the way drinkers enjoy their beers; either through stunning design, enhanced tastes, or even the style the drinks are poured.
Some glassware can maintain the temperature of the brews while others support the formation of frothy foam on top of the drink, which in turn further enhances the beer’s aroma. Each glass complement different types of drinks on different occasions.
Truthfully, the function of glassware goes beyond that of a container that holds drinks. When chosen correctly, the glassware can improve the color, taste, aroma, and visual presentation of the glasses, giving drinkers a unique experience each time.
Reasons For The Creation of the Various Drinking Glasses
Some of the explanations with regards to the essence of unique glassware creations have already been mentioned. Nevertheless, let’s dive deeper into the topic for a better hold of its vital importance.
Some glassware is created to give off the perfect aroma as the volatile gases escape the drink’s frothy foam. Others come with a clean and thin rim for an enjoyable sip each time, whereas other types are made to keep the brew’s temperature in check.
Here are some of the reasons for the creation of various types of glasses:
To meet the urgent needs of people living in a particular situation
Artisans created a lid to cover the German beer stein during the era where the Black Plague is affecting the people as a way to prevent dirty flies from entering the drink.
To preserve or improve the temperatures of the drink
Snifter, for example, is created to allow warmth to enter the liquid from the drinkers’ hands which will eventually increase the beer’s temperature.
To enhance the taste of the drink
Tulip, for instance, is designed to capture the foam and improve the drink’s aroma and flavor.
Each beer glass is created with a design that is pleasing to the eye and an edge of being specifically-made for a particular type of drink. Selecting the right glassware that serves the intended purpose for each kind of beer can significantly impact the drinkers’ overall drinking experience.